Designed a completely new dynamic website that elevates the professionalism of the event and shifts the message towards the mission of the non-profit.
Marketing Plan to highlight contributions of partners and efforts of the non-profit.
Messaging strategy that highlighted the core pillars and mission of the organization.
Content editing and copywriting for social media platforms when necessary
Graphic deliverables including advertisements, programs, maps, branding kit and pitch decks.
Brought in a professional videography team to capture the event.
Helped with attracting new donors and partners by creating donor messaging deck and building personal relations.
On-site event management and execution.
Photo team management, media management and PR support during the events.
Project Start
07/01/2020
Project End
12/1/2024
Earned Media
“Alicia completely changed the face of the organization at a time we desperately needed it. Beginning with the website and messaging and every year building more and more value for the brand through her efforts.”
Matt Peterson. Co-Founder and Events Manager